ASA: Weekly Adjudications Published
A transparent record of the ASA policy for consumers, media, government, industry and society at large on what is and isn't acceptable in advertising
| Published on 27 February 2013 |
by Advertising Standards Authority
(WireNews+Co)
London, England
Advertising Standards Authority (Logo)
|
ASA adjudications provide important guidance to advertisers on how the Advertising Codes are to be interpreted. They act as a transparent record of our policy for consumers, media, government, industry and society at large on what is and isn’t acceptable in advertising.
a. A website for the theatre production A Chorus of Disapproval, achorusofdisapproval.com, included the claim "100 TICKETS FOR EVERY PERFORMANCE AT £10" on the home page and a link that...
Date: 27 February 2013
Decision: Upheld
Ambassador Theatre Group Ltd t/a ATG Tickets
a. A website for ATG tickets, www.atgtickets.com, offered tickets to a play for "£10 - £85". When clicking on a specific performance date three options of "General Tickets",...
Date: 27 February 2013
Decision: Upheld
Claims for a product listing on www.ecrater.co.uk for a mosquito repellent kit stated "Mosquito killer, electric, Ultrasonic Mosquito Repeller". Under the heading...
Date: 27 February 2013
Decision: Upheld
A TV ad for Betfair Casino. The text "betfair.com/bonus" featured on the top right corner of the screen throughout. After describing some features of the service, the voice-over ended by...
Date: 27 February 2013
Decision: Upheld
Bright Networks Ltd t/a Bright Heating
A national press ad, for Bright Heating radiators, stated "Bright Heating provides a heating system that heats your home, keeps costs down and gives you total control in each room, right...
Date: 27 February 2013
Decision: Upheld in part
Claims on www.cadoganclinic.com a private healthcare clinic, stated "the best consultants the best care". Claims under the heading "The Very Best Consultants" stated "The...
Date: 27 February 2013
Decision: Upheld
The website www.charingcrosstheatre.co.uk included booking pages for individual productions. The pages featured seating plans with the different seating areas divided into bands. Seat-specific...
Date: 27 February 2013
Decision: Upheld
A magazine ad that appeared in the publication What Doctors Don't Tell You for an alternative health treatment stated "For candida, bloated stomach, irritable bowel, leaky-gut, skin disorder,...
Date: 27 February 2013
Decision: Upheld
Flamingo Intervest Ltd t/a Ziinga.com
An ad, displayed on Facebook, stated "Sample / Free USB (50GB) TODAY ONLY- Free sample items from top brands. Enter your email to get them now (13 left)" and featured an image of a USB...
Date: 27 February 2013
Decision: Upheld
A bus stop poster, for a table dancing club, was headed "FYEO ... FOR YOUR EYES ONLY ... The Ultimate Table Dancing Club". The image featured two women in an embrace, in a swimming pool....
Date: 27 February 2013
Decision: Upheld
French Connection (London) Ltd
The "Sale dresses" page of the website www.frenchconnection.com, visited on 5 December 2012, offered a product called "SPOTLIGHT DRESS" at £120, reduced from £125.
Date: 27 February 2013
Decision: Upheld
A poster campaign for a high street retailers' lingerie collection:a. the poster ad featured a model wearing a set of push-up bra and pants;b. the poster ad featured a model wearing a push-up night...
Date: 27 February 2013
Decision: Not Upheld
A magazine ad for a blanket stated "Keep warm this winter Snuggle Blanket £19.99 + £3.99 p&p - buy one, get one FREE". The ad featured a picture and description of the product as well...
Date: 27 February 2013
Decision: Upheld
Three posters promoted the opening of a new beauty section in a department store. Each poster showed a woman about to kiss her mirror image. Text stated "LOVE THYSELF".
Date: 27 February 2013
Decision: Not Upheld
A website promoting Life Works behavioural health clinic, www.lifeworkscommunity.com, focused on the treatment of addictions and behavioural health disorders. On a page headed...
Date: 27 February 2013
Decision: Upheld in part
Live Blood Test t/a Errol Denton
a. Claims for live blood testing on www.erroldenton.wordpress.com stated "Errol Denton says that Crohn's disease is not a disease at all and that it is the result of poor dietary habits...
Date: 27 February 2013
Decision: Upheld
A poster promoting a music concert featured an image of Rihanna, who was topless. Her nipples and most of her breasts were covered by her elbow and by text relating to the event.
Date: 27 February 2013
Decision: Not Upheld
A prize promotion, on an online magazine, run by Red Bull stated "WIN A VIP TRIP TO WATCH THE BELGIUM GRAND PRIX ... To celebrate the up-coming Belgium Grand Prix (31 August - 2 September),...
Date: 27 February 2013
Decision: Upheld
A teleshopping presentation on bid tv for an "ULTIMATE CLEARANCE AVALANCHE" promotion featured the presenter opening various boxes to reveal the products for sale. He stated that all...
Date: 27 February 2013
Decision: Upheld
A website for TheCircle, www.thecircle.com, included:a. a web page headed "PSYCHIC READINGS" that stated "Tested Psychics ... TheCircle is the UK's ONLY psychic reading portal with...
Date: 27 February 2013
Decision: Upheld in part
A website promoting the use of sun beds and spray tans included the text "At Sunseekers we take your health and well-being very seriously. We whole heartedly believe that exposure to UV light...
Date: 27 February 2013
Decision: Upheld
The Freedom Travel Group Ltd t/a FlightandHotel & 118 Travel
Claims on teletextholidays.co.uk for a holiday from FlightandHotel.co.uk for two adults stated "Aparthotel Geranios Suites and Spa Fuerteventura, Canary Islands. 7 nights All Inclusive...
Date: 27 February 2013
Decision: Upheld
An online booking page for the theatre production of Kiss Me Kate featured an interactive map of the theatre's seating. Hovering the cursor over each section produced a pop-up which gave the price...
Date: 27 February 2013
Decision: Upheld
A national press ad for UNISON stated "SHOULDN'T YOUR SAFETY COME BEFORE PROFITS? ... The government plans to allow more private firms to profit from vital public services, like policing, the...
Date: 27 February 2013
Decision: Upheld
Two versions of a TV ad for Morrisons supermarket: a. The first ad began with a woman waking in bed to the sound of Christmas music on the radio. The voice-over said, "And so it begins...
Date: 27 February 2013
Decision: Not Upheld
A TV ad for a yoghurt featured a woman who said, "Last year, my mum fell badly. She was stuck at home for months. She knew calcium was important so, I thought she was taking good care of her...
Date: 27 February 2013
Decision: Upheld
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Posted 2013-02-27 09:33:00
