Submission Guidelines
- Does your media present actual "news" from the company making the submission?
- Does your media contain prohibited content?
- Is the media written in the 'third person'?
- Is there a legitimate news angle?
- Are you using the Exclamation Point, when you shouldn't?
- Have you already published the media elsewhere?
- Is your media attributed correctly?
- Does the title and subtitle (if applicable) reflect your PR news story?
- Is your media in good taste?
- Does your media have 'excessive' hyper-links?
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Press Releases
WireNews+Co adheres to very strict guidelines for the publication of your company's media. Before you post your media, please consider the following:Does your media offer actual "news" from the company making the submission?
Your media should be about your business or company. We will not accept press releases or announcements written by you, that appear to be about any another company. When in doubt, we will hold-up publication to verify the source of the materials being submitted through our Network. [Top]
Does your media contain prohibited content?
There are certain types of media that we will not permit to be published via WireNews+Co. Click here for our prohibited media list. Not that this list is updated from time to time so it's a good idea to refer to it, if you have doubt. [Top]
Is the media written in the 'third person'?
Your press release or media should be written in the 'third-person' as if it was written by an objective journalist and not as if your company is talking directly to the customer or end-user. [Top]
Is there a legitimate news angle?
It's supposed to be "news" and your target should be media professionals — afterall, it's a "press release" and as they say, the clue is in the word. "Press" and or "News" — so is what you're saying really news or merely something that you've rehashed to get your name published on the web again? If the later, remember that your future media might be ignored if you appear to be SPAMMING the web with repeated announcements of little news value. WireNews+Co uses custom software to determine the "uniqueness" of your media and if your content falls below the permitted level, it will not be published. [Top]
Are you using the Exclamation Point, when you shouldn't?
When to use the Exclamation Point and when to, err, not! Imagine how ridiculous your media will appear to someone who actually understands the English language if you use the "!" at the end of every sentence! It's not something that should be used when you really mean something! It's only to be used when you're YELLING the sentence! So, "GET OUT OF HERE!" - Yes — But not, "Our Products Are Great!", unless of course you're one of the "Louds" and YELL everything you say! We will remove the "Exclamation Point" where it should not be used in your content and we really mean it! [Top]
Have you already published the media elsewhere?
Posting the same content on numerous websites will have a negative impact on your message. Say it once and say it right. That's all you need to do. [Top]
Is your media attributed correctly?
Try to avoid generalisations such as "we're the best at...", etc. Make your content factual and it will be taken seriously. If your press release appears more like an advertisement, we reserve the right to decline to publish it. [Top]
Does the title and subtitle (if applicable) reflect your news story?
Titles that do not match the general theme of the content of the media will not be passed for publication. For exmaple, a headline about a world event or popular person should not then tell the reader about your company's new product, unless directly related to the event. [Top]
Is your media in good taste?
We will not publish any media that appears in "bad taste". Although a wide berth is given, there is a line and we suggest that you don't cross it. One doesn't have to be rude to get the message across. Remember, these webpages are public and there are children out there who might read what you've written. [Top]
Does your media have 'excessive' hyper-links?
Linking more than 2-3 words in a press release would be considered excessive and would hold-up publication of your media. Remember a clean message, well-written, will attract the journalists and other visitors to your website and a link or two will suffice. [Top]
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