New Market Study Published: Chile Food & Drink Report Q2 2013

Fast Market Research recommends "Chile Food & Drink Report Q2 2013" from Business Monitor International, now available

by Bill Thompson

(WireNews+Co) - Boston, MA - 19 March 2013

We continue to believe that the next several years will see Chilean real GDP growth trend lower as Chinese copper demand growth trends lower, weighing on Chilean exports and investment. We also see domestic demand trending lower in 2013 and 2014, mostly on easing investment and relatively less robust growth in private consumption. Indeed, a steady, multi-year decline in retail sales since 2010 leads us to believe that the Chilean consumer is entering a period of slower growth.

Headline Industry Data (local currency)

View Full Report Details (http://www.fastmr.com/prod/552274_chile_food_drink_report_q2_2013.aspx?afid=201) (http://www.fastmr.com/prod/552274_chile_food_drink_report_q2_2013.aspx?afid=201)

- 2013 per capita food consumption value = +5.2%; forecast compound annual growth rate (CAGR) to 2017 = +5.3%.
- 2013 alcoholic drinks value sales = +6.4%; forecast CAGR to 2017 = +6.3%.
- 2013 soft drinks value sales = +7.2% ; forecast CAGR to 2017 = +7.4%.
- 2013 mass grocery retail value sales = +5.2%; forecast CAGR to 2017 = +5.4%.

Key Company Trends

Coca-Cola To Invest US$1.3bn In Chile: Similar to most of Latin America, the Chilean soft drinks market is dominated by the core brands of The Coca-Cola Company (Coke). Chilean subsidiary Coca-Cola Andina is one of Coke's 10 largest franchise bottlers globally, according to the Financial Times, and will be investing a further US$1.3bn in the country over the four years to 2016, according to reports at the end of 2012. Chile can lay claim to a thriving soft drinks industry, with the highest levels of per capita consumption of carbonated drinks in the Americas, after the United States. We estimate that in 2012, nearly 120 litres of fizzy soda will be consumed per capita.

Walmart To Open Cash-And-Carry Format In Chile: At the end of 2012, Walmart announced it is to open a cash-and-carry format in Chile. The 3,500-square-metre store will be named Central Mayorista and is set to open in Q113 in Puente Alto, Santiago. Walmart has said that the outlet will primarily provide wholesale goods targeted at traditional retailers and hotel, restaurant and cafe customers. No announcement has been made regarding the amount being invested into the venture or about plans to open more such stores.

Key Risks To Outlook

Global Headwinds Pose Concern: The most serious risk to our forecasts comes from the potential for Chile's economy to suffer more heavily than we currently expect from a weak external picture. With exports comprising almost 40% of GDP, and almost 40% of total exports heading to China and the eurozone, there is clearly potential for Chile's economy to feel the effects from a hard landing in China or a potential breakup of the eurozone.

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